Welcome to Japan, a land of fascinating contrasts, where tradition meets modernity, and the serenity of natural landscapes coexists with the hustle and bustle of pulsating cities. Get ready for a unique and enriching experience in this captivating destination, where every moment is a surprising discovery.

Japan is a country that offers a wealth of experiences for all travelers, from history and culture enthusiasts to food and nature lovers. Here are some reasons why you shouldn’t hesitate to visit Japan:

Culture and Tradition: Explore Japan’s rich cultural heritage, where ancient temples, sacred shrines and historic castles tell the country’s fascinating story. Witness traditional tea ceremonies, take part in colorful festivals, and learn about traditional arts such as calligraphy, ikebana, and origami.
Innovation and Technology: Marvel at Japan’s impressive modernity, represented by its futuristic cities, high-speed bullet trains and cutting-edge technological advancements. Explore neighborhoods like Akihabara in Tokyo, an electronics paradise, and experience the latest innovations in gadgets and devices.
Breathtaking Nature: Discover the untouched beauty of Japan’s natural landscapes, from the majestic mountains of the Japanese Alps to the lush bamboo forests of Arashiyama. Hike the trails of Hakone National Park, enjoy the relaxing hot springs of a traditional onsen, and marvel at the views of Mount Fuji, an iconic icon of the country.
Delicious Cuisine: Indulge in incomparable Japanese cuisine, known for its variety, freshness and unparalleled flavor. Savor fresh sushi and sashimi at local fish markets, sample authentic street food at ramen and tempura stalls, and explore the unique flavors of kaiseki cuisine at traditional restaurants.
Exceptional Hospitality: Experience warm Japanese hospitality, known as omotenashi, where visitors are greeted with courtesy, respect and attention to detail at all times. Stay in traditional ryokans for an authentic Japanese accommodation experience and enjoy impeccable service at luxury hotels in major cities.
Art and Architecture: Marvel at Japan’s innovative architecture and contemporary art, represented by futuristic buildings, avant-garde art galleries, and stunning public art installations. Visit world-class museums such as the Tokyo Museum of Modern Art and Naoshima Contemporary Art Gallery for an enriching cultural experience.

Japan is a country that inspires, enchants and captivates travelers with its diversity, beauty and authenticity. So, embark on a journey of discovery and let yourself be carried away by the magic of Japan, where every moment is an unforgettable experience!

Our BYGS headquarters are also located in Japan, where we started this entire project and today we are present in more than 30 countries.